Roseville Electric Rate Selection Guide
Roseville Electric is a community-owned (municipal) electric utility serving roughly 70,475 customers in Placer County, California. It completed an Itron AMI smart-meter rollout in July 2023 and offers billing and usage data via the Customer Self Service (CSS) portal and an Oracle Opower energy portal, but has not adopted Green Button, public APIs, or formal EDI.
Roseville Electric Rate Schedule Comparison
| Schedule | Type | Rate | Best For |
|---|---|---|---|
| Small General Service (GS-1) | Commercial | $44/mo + $0.1422-$0.1642/kWh | Small businesses under 20 kW demand |
| Medium General Service (GS-2) | Commercial | $65/mo + $6.16/kW + $0.1433-$0.1724/kWh | Mid-size commercial, 20-500 kW |
| Large General Service (GS-3) | Industrial | $561/mo + $6.60-$11.57/kW + TOU energy | Large facilities 500-1,000 kW that can shift load |
| Very Large General Service (GS-4) | Industrial | $641/mo + $6.71-$11.51/kW + TOU energy | Very large industrial / data centers >1,000 kW |
Market Overview
Roseville Electric is a community-owned municipal utility. Municipal customers in California cannot shop for a competitive electricity supplier, and Roseville does not participate in Community Choice Aggregation. Rates are set by the Roseville City Council rather than the CPUC. For C&I customers, cost optimization comes from selecting the correct GS schedule, shifting load out of On-Peak/Super-Peak windows, and managing peak demand.
Need to pull your actual usage data to compare rates? See the Roseville Electric Data Access Guide →
Current Rate Schedules
Roseville Electric publishes residential and commercial rate summaries on its Rates page. Commercial/General Service customers (all non-residential) are tiered by demand: GS-1 (<20 kW), GS-2 (20-500 kW), GS-3 (500-1,000 kW), and GS-4 (>1,000 kW). The values below are verified from the City's published Commercial Energy Prices summary, effective January 1, 2025 (page revised 2026). A hydroelectric adjustment of $0.0008/kWh applies July 2025-June 2026, plus small renewable, greenhouse-gas, and state energy surcharges. A 2% discount is available for primary-service customers.
Effective: January 1, 2025 · Full Tariff Book →
| Schedule | Type | Applicability | Structure | Rate |
|---|---|---|---|---|
| Small General Service (GS-1) | commercial | Non-residential customers with demand under 20 kW. | Basic Service Charge $44.00/month; Energy charge $0.1422/kWh (winter) / $0.1642/kWh (summer); no demand charge. Plus renewable ($0.0056), GHG ($0.0002), hydro ($0.0008), and state energy ($0.0003) surcharges per kWh. (Eff. 1/1/2025.) | — |
| Medium General Service (GS-2) | commercial | Non-residential customers with demand of 20 kW to 500 kW. | Basic Service Charge $65.00/month; Demand charge $6.16/kW-month; Energy charge $0.1433/kWh (winter) / $0.1724/kWh (summer). Plus the standard per-kWh surcharges. (Eff. 1/1/2025.) | — |
| Large General Service (GS-3) | industrial | Non-residential customers with demand of 500 kW to 1,000 kW (time-of-use). | Basic Service Charge $561.00/month; Demand charge $6.60/kW (winter) / $11.57/kW (summer). TOU energy - winter: Off-Peak $0.0975, On-Peak $0.1272, Super-Peak $0.1272; summer: Off-Peak $0.1272, On-Peak $0.1566, Super-Peak $0.2010 per kWh. Plus standard surcharges. (Eff. 1/1/2025.) | — |
| Very Large General Service (GS-4) | industrial | Non-residential customers with demand greater than 1,000 kW (time-of-use). | Basic Service Charge $641.00/month; Demand charge $6.71/kW (winter) / $11.51/kW (summer). TOU energy - winter: Off-Peak $0.0950, On-Peak $0.1215, Super-Peak $0.1215; summer: Off-Peak $0.1238, On-Peak $0.1504, Super-Peak $0.1969 per kWh. Plus standard surcharges. (Eff. 1/1/2025.) | — |
Rate Recommendations by Use Case
Mid-size commercial (20-500 kW)
Offices, retail centers, and light facilities in this band are served on GS-2.
GS-2 ($65/mo, $6.16/kW, $0.1433-$0.1724/kWh) has a single flat demand charge and seasonal flat energy, so reducing peak kW and summer kWh drives savings.
- Trim summer peak demand to cut the $6.16/kW charge
- Improve HVAC efficiency for summer energy ($0.1724/kWh)
- Verify you are not eligible for a cheaper GS-1 if demand is near 20 kW
Large facility (500-1,000 kW)
Large industrial and institutional loads fall on the time-of-use GS-3 schedule.
GS-3 ($561/mo) carries summer demand of $11.57/kW and summer Super-Peak energy of $0.2010/kWh, so TOU load shifting and demand control are decisive.
- Shift load out of the 4-7pm Super-Peak window
- Target summer peak-demand reduction (battery/peak shaving)
- Model GS-3 vs GS-4 if demand is near the 1,000 kW boundary
Very large industrial / data center (>1,000 kW)
The largest loads are billed on GS-4, the lowest-energy TOU schedule.
GS-4 ($641/mo) has slightly lower energy than GS-3 (summer Super-Peak $0.1969/kWh) but high summer demand ($11.51/kW); flatten the load curve and consider primary service for the 2% discount.
- Flatten load to minimize summer peak demand
- Take primary service for the 2% discount where feasible
- Use interval data from Opower to model TOU exposure
Energy/sustainability team needing usage data
Teams needing granular data can leverage AMI interval data despite the lack of Green Button.
Itron AMI provides 15-minute data exportable via Opower CSV. There is no API or Green Button, so build a periodic export or consent-form workflow.
- Export 15-minute CSV from Opower for TOU and demand analysis
- Use a signed Customer Consent form for third-party data access
- Query the Socrata Open Data API for aggregated benchmarking context
Historical Rate Trends
Roseville's current commercial energy prices are effective January 1, 2025, with the Rates page revised in 2026. A hydroelectric adjustment of $0.0008/kWh is in effect from July 2025 through June 2026. Rates are set by the Roseville City Council as a not-for-profit municipal utility.
January 1, 2025
Commercial Energy Prices (GS-1 through GS-4) effective January 1, 2025; TOU windows and surcharges revised July 2025; page revised April 2026.
n/aJuly 1, 2025
Hydroelectric adjustment of $0.0008/kWh applied July 2025 through June 2026.
n/aOverall trend: Generally stable with periodic Council-approved adjustments and a temporary hydroelectric adjustment through mid-2026.
Next expected change: Hydroelectric adjustment scheduled to lapse after June 2026; next general rate review at Council discretion.
Cost Optimization Strategies
With no supplier choice, C&I savings at Roseville come from correct schedule selection, time-of-use load shifting, and peak-demand management - especially in summer.
Shift load out of Super-Peak
For: GS-3, GS-4 (TOU)
Move discretionary load away from the 4-7pm weekday Super-Peak window, where summer energy reaches $0.2010/kWh on GS-3 versus $0.1272/kWh Off-Peak.
Peak demand management
For: GS-2, GS-3, GS-4
Reduce monthly peak kW, especially in summer when GS-3 demand charges nearly double to $11.57/kW; stagger startups and consider battery storage.
Right-size the GS tier
For: All C&I
Confirm you are billed on the schedule matching your actual demand profile; the fixed service charge jumps sharply at GS-3 ($561) and GS-4 ($641).
Demand response (PowerFlex)
For: Flexible C&I loads
Enroll flexible loads in PowerFlex demand response to earn incentives and curtail during peak events.
To implement these strategies, you need your 15-minute interval data. Learn how to download Roseville Electric interval data →
Frequently Asked Questions
Can a commercial or industrial customer get 15-minute interval data from Roseville Electric?▾
Yes. Roseville completed an Itron AMI deployment in July 2023, and 15-minute (or hourly) interval data can be exported as CSV through the Oracle Opower portal at https://rsvl.opower.com/ei/x/. It is not formally advertised, and there is no Green Button/ESPI standardized export, but the data is available.
Does Roseville Electric support Green Button or a public energy-data API?▾
No. Roseville has not adopted Green Button (DMD or CMD/ESPI) and offers no account-level public API. The functional equivalent is CSV export via Opower. A separate Socrata Open Data portal provides only aggregated, non-account data.
Which commercial rate schedule applies to my facility?▾
Roseville uses demand-based tiers: Small General Service (GS-1) for demand under 20 kW; Medium General Service (GS-2) for 20 to 500 kW; Large General Service (GS-3) for 500 to 1,000 kW; and Very Large General Service (GS-4) for demand over 1,000 kW. GS-3 and GS-4 are time-of-use with demand charges; GS-2 has a flat demand charge.
How does a third party access a customer's Roseville Electric data?▾
Through the Customer Consent for Release of Utility Account Information form. The customer signs it authorizing specific data and the third party; it is submitted to Customer Care, verified, and data (typically PDF) is released in about 5-10 business days. There is no self-service authorization portal.
Are Roseville's commercial rates time-of-use?▾
The larger schedules are. GS-3 and GS-4 use TOU energy pricing (Off-Peak, On-Peak, Super-Peak) with separate winter (Oct-May) and summer (Jun-Sep) rates and seasonal demand charges. GS-1 and GS-2 use seasonal flat energy charges. A hydroelectric adjustment is in effect July 2025 through June 2026.
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